

So what’s a learning tax?
Recently I’ve been having conversations about context switching and exploring the ways teams structure around outcomes. When teams identify an outcome or goal that they want to achieve, typically there is work that needs to be done to figure out how to best reach the goal. Call it discovery, research, interviews, etc… it’s all about learning how to best reach the goal. If we rush into the build phase without putting in the time for learning or discovery, we may easily find that we did not reach our original goal or the results did not meet our expectations. The following diagram may vary by project, your current industry knowledge, access to information, access to users, etc… There is always a learning period when doing something novel.


- Stick with fixed plan to drive next up, paying the learning tax more often and losing out on the benefits of velocity and established learning. You may get to the end of a project, dictated by a fixed timeline, and decide to move onto the next project when it’s “close enough.” By doing this, you may miss out on the best results and outcomes as velocity starts to pick up.

- Allow reflection and goal measurement to drive next up. If projects have measurements (OKR, KPIs, SMART Goals, etc.), then it’s possible to know how much our work has moved the needle in the right direction. We can use measurements to determine when to move onto the next project. The learning tax will still be paid, but paid only after we have received a highest return on investment since it was last paid.
